Start with the customer problem
Describe who needs the service, what makes it difficult today and why they would choose your platform. A clear problem helps you choose the right features.
Choose the operating model
A marketplace helps customers discover different providers. A managed network gives your startup more control over providers, services and operations. Define who accepts orders, sets prices and supports customers.
Choose one launch journey
Start with a complete journey: discover a service, book or order, receive confirmation, complete the service and handle changes. Decide which web and app channels that journey needs.